Privacy Policy

We may collect personal information that you provide directly to us when you create an account, submit an inquiry, use a PHF product or service, contact our team, or participate in the Pure Heart Family ecosystem.

This information may include your name, phone number, email address, account information, business information, identity verification information, transaction-related information and other details required to provide our services.

We use collected information to provide and improve our services, manage user accounts, process inquiries, provide customer support, verify users where required, operate PHF products and communicate important service information.

Information may also be used for security, fraud prevention, system administration, analytics and improving the overall user experience.

Pure Heart Family operates and develops multiple connected digital products and services. Information may be used across connected PHF services where necessary to provide account access, role-based functionality and integrated platform experiences.

Access to information is limited according to the requirements of each product, service and authorized user role.

Our websites and digital services may collect technical information such as browser type, device information, IP address, pages visited and general usage information.

Cookies and similar technologies may be used to improve website functionality, maintain sessions, remember preferences and understand how our services are used.

We take reasonable technical and organizational measures to protect personal information against unauthorized access, misuse, alteration, disclosure or loss.

However, no internet-based service or electronic storage method can guarantee absolute security.

We do not sell personal information.

Information may be shared with authorized service providers, technology partners or business partners only where necessary to operate, support or deliver a requested service.

We may also disclose information where required by applicable law, regulation, legal process or lawful government request.

Some PHF services may integrate with third-party services such as payment gateways, mapping services, messaging providers, hosting providers or other technology platforms.

These third-party services may process information according to their own privacy policies and terms.

We retain personal information only for as long as reasonably necessary to provide services, maintain business records, satisfy legal obligations, resolve disputes and protect the security of our platforms.

Depending on the applicable laws and the type of information involved, you may request access to, correction of or deletion of certain personal information that we maintain about you.

Some information may need to be retained where required for security, legal, regulatory or legitimate business purposes.

Our services are not intentionally designed to collect personal information from children without appropriate authorization where such authorization is legally required.

We may update this Privacy Policy from time to time as our products, services, technologies or legal requirements change.

The latest version will be published on this page with an updated effective date.

If you have questions about this Privacy Policy, your personal information or how Pure Heart Family handles privacy matters, please contact our team.